Product-Channel Fit measures how well a product aligns with its distribution channels to effectively reach its target market. The goal is not to test every …
Product-Channel Fit: Finding the Right Growth Strategy for Your Product
October 2024
GTM 119: Design Products Backwards From GTM: Lessons from Scaling to $1B+ with David Knight
David Knight is the Co-founder and CEO of Avarra, an AI-powered platform that simulates human-to-human interactions to accelerate sales onboarding and training. With over 30 years …
GTM 118: 5 Must-Try PLG Tactics to Accelerate Growth with Kyle Poyar
Kyle Poyar is the Co-Founder and Operating Partner at Tremont, with over 8 years of experience at OpenView where he became a leading voice in the …
GTM 116: The Future of SEO and AI’s Impact, with a $100M+ Product-Led SEO Framework with Eli Schwartz
Eli Schwartz is an SEO expert and consultant with over a decade of experience driving successful SEO and growth programs for both B2B and B2C companies. …
GTM 115: Lessons from CS to CRO and How Customer Stories are Your Most Powerful Growth Lever with Allison Metcalfe
A transformational leader who specializes in data driven GTM, Allison Metcalfe has had a non-traditional path to the C Suite – starting in Account Management, and being …